JASPER, Tenn. - Local media outlet WTNW announced the launch of Marion County’s new choice in music for “Good Times and Great Oldies” is now on the air. MusicRadio 820 WTNW hit the airwaves at 8am Monday morning with Steppenwolf’s 1968 hit “Born To Be Wild.”
Originally launching in 1986 as WAPO, the station later changed call-letters to WWAM and spent many years playing an “all gospel” music format, featuring Southern Gospel music and preaching seven days a week. The station found the format to no longer be profitable after many years of losing profits, and it was changed to a country format a short time later.
Station management cites the reason for the change now to an oldies format as a way to “fill a void” in the Sequatchie Valley. MusicRadio 820 WTNW will appeal to the “baby boomer” generation with music primarily from 1964-1975, featuring core artists such as the Beatles, Rolling Stones, Chicago, Elton John, Beach Boys, Fleetwood Mac, Diana Ross & The Supremes, and many more.
“We want to give Marion County and the Sequatchie Valley something they don’t already have…something different, new, and exciting,” said station General Manager Steven Hastings. “The music we play serves the boomer generation, one of the most attractive demos for advertisers and we intend to deliver that audience with a format geared specifically to them.”
Marion County is currently served by at least four country music stations with full-service signals into all parts of the county, however the only nearby Oldies stations do not have the signal or coverage needed to be considered “full-service” into Marion County.
Management at the station also say it continues to operate 100% locally from right here in Jasper, with a focus on the local area, local businesses, and local high school sports, unlike many other radio stations in our area.
In addition to listening on 820 AM during the station’s daytime operational hours, MusicRadio 820 WTNW can also be heard on Trinity Cable on Channel 11 and through live streaming on the station’s website at www.WTNW820.com. The station also streams it’s audio live via the Tune In Radio app, which is available free for iPhone, Android, Blackberry, Windows Mobile, and other smart phone platforms.
WTNW is owned and operated by Shelton Broadcasting Systems, Inc., and serves Southeast Tennessee (including Marion, Sequatchie, and Grundy Counties) in addition to Dade County in Northwest Georgia and Jackson County in Northeast Alabama with 1,000-watts of daytime power on 820 AM, and around 2,500 customers with Trinity Cable channel 11.